April 2020 – Present
SEO-friendly articles for internal and external blogs, covering business- and time-relevant topics while soft-selling products and services.
The content is good, writing tone is also great.
Contus is a leading SaaP and digital engineering company. They are a parent company to several products and services, each of which have a corresponding website and blog.
Contus needed internal- and external-oriented articles that were SEO-friendly and relevant to the times (COVID-19).
The resulting SEO-friendly articles discussed broader topics in the industry while keeping the content relevant to the service's USP. Products were tastefully soft-sold without undermining the research and information in the rest of the text.
"As the repercussions of the COVID-19 pandemic sit albatross-like around the world’s neck, the film industry is only the latest to feel the brunt. Cinemas have closed, premiere dates postponed, budgets slashed and production stalled. On all fronts, the wake of the virus has been compared to a battle, the effects of which have set the film industry back by a whopping US$7 billion in box office earnings alone."